College of Business Administration

Research Output

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Comment/debate
2018

Mind the gap

May, A. M., Kucera, D. & McGarvey, M. G., Jun 2018, In : Finance and Development. 55, 2, p. 54-56 3 p.

Research output: Contribution to journalComment/debate

2005

Comments

Ford, J., Carlson, L., Mizerski, D. & Kunkel, D., Jan 2005, In : International Journal of Advertising. 24, 3, p. 395-405 11 p.

Research output: Contribution to journalComment/debate

6 Scopus citations
1976

Are laboratory induced revisions in purchase intentions meaningful?

Gentry, J. W. & Summers, J. O., May 1976, In : Journal of Business Research. 4, 2, p. 177-185 9 p.

Research output: Contribution to journalComment/debate

1 Scopus citations