Research Output per year
A cross-cultural examination of the environmental information on packaging: Implications for advertisersPolonsky, M. J., Carlson, L., Prothero, A. & Kapelianis, D., Dec 1 2002, New Directions in International Advertising Research. p. 153-174 22 p. (Advances in International Marketing; vol. 12).
Research output: Chapter in Book/Report/Conference proceeding › Chapter