A study on UI design of social networking service messenger by using case analysis model

Jong Hoon Youn, Young Ho Seo, Moon Seok Oh

Research output: Contribution to journalArticlepeer-review

9 Scopus citations


The visual presentation is one key feature which gives much consideration in designing mobile applications as it acquires attention from the end user. It takes only a few milliseconds to form an impression on a person and this is not any different to the web and mobile application designs. The first few milliseconds are a crucial time for developers as the impression produced would indicate further engagement of the service. Developers should continuously update the designs based on human needs. A few of these contents have actually paved its way to being continuously used. By synthesizing results of preceding researchers, this paper considers layout, color, and font as UI design elements of SNS messenger, and illustration and animation as the graphic image of it. In this study, the preference for messaging application chat layout was being surveyed and analyzed. As a result, there has been little significance identified since the instant messaging, so chat layout shows very minimal variance in their design.

Original languageEnglish (US)
Pages (from-to)104-111
Number of pages8
JournalJournal of Information and Communication Convergence Engineering
Issue number2
StatePublished - Jun 1 2017


  • Case analysis
  • Design
  • Messenger
  • Social networking service
  • User interface

ASJC Scopus subject areas

  • Information Systems
  • Media Technology
  • Computer Networks and Communications
  • Electrical and Electronic Engineering


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