@inproceedings{7920d41506a54fad9ba3c3088f0588d5,
title = "An information technology therapy approach to microenterprise adoption of ICTs",
abstract = "The advent of Information and Communication Technologies (ICTs) has opened up new opportunities for micro-enterprises to improve their businesses. However the challenges to using ICTs are impeding these businesses from growing into the drivers for development that they can be. This suggests that a potentially important driver of development needs to be supported. This paper investigates the adoption of ICTs in eight micro-enterprises in an underserved community of Omaha, Nebraska. Following an action research study, this research provides insight into the key challenges and opportunities facing micro-enterprises in their use of ICTs to create value for their businesses. Its contribution is in the methodology for implementing ICTs in micro-enterprises.",
keywords = "IT adoption, Information technology, Micro-enterprise",
author = "Peter Wolcott and Sajda Qureshi and Mehruz Kamal",
year = "2007",
language = "English (US)",
isbn = "9781604233810",
series = "Association for Information Systems - 13th Americas Conference on Information Systems, AMCIS 2007: Reaching New Heights",
pages = "4676--4686",
booktitle = "Association for Information Systems - 13th Americas Conference on Information Systems, AMCIS 2007",
note = "13th Americas Conference on Information Systems, AMCIS 2007 ; Conference date: 10-08-2007 Through 12-08-2007",
}