Task, learner, and presentation interactions in television production

Gwen C. Nugent, Thomas J. Tipton, David W. Brooks

Research output: Contribution to journalArticlepeer-review

1 Scopus citations


What presentation format is best for promoting affective learning via televised instruction? This study showed that for college students, both on-camera authority/model figures and dramatizations can be effective. It also confirmed the importance of considering interactions between presentation method, learning characteristics, and subject matter.

Original languageEnglish (US)
Pages (from-to)30-38
Number of pages9
JournalEducational Communication & Technology
Issue number1
StatePublished - Mar 1980

ASJC Scopus subject areas

  • Communication
  • Education


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