Original language | English (US) |
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Title of host publication | The Dark Side of CRM |
Subtitle of host publication | Customers, Relationships and Management |
Publisher | Taylor and Francis Inc. |
Pages | 174-195 |
Number of pages | 22 |
ISBN (Electronic) | 9781317621997 |
ISBN (Print) | 9781138803312 |
DOIs | |
State | Published - Sep 4 2015 |
ASJC Scopus subject areas
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)